Archive for » February, 2012 «

What Pay Per Click does to Your Wallet and Why SEO can be More Beneficial

Pay Per Click, yes, getting charged per click! I want to draw your attention to the short term also known as PPC. Are you wasting your hard working money on a PPC Ad? We all use Google, yahoo or any other type of search engine, as well as we all know when you first search something there are a few advertisements in a yellow highlighted field on the top of the search engines site. Yes, having those top results are key in business advisement, but spend an average of maybe seven hundred dollars a day or more and you’ll want to take a second approach to being ranked at the top. I have your attention now don’t I? I got you where I want you; and that right there is the key strategy that you should be having with your website!

PPC relates to Search Engine Optimization as a form of marketing. PPC is a method for Internet marketing. This formula is utilized to charge advertisements that are held online. In PPC accounts the advertisers online will and must reimburse internet publishers as an ad is connected, whether or not a deal is made. This is agreed with upon PPC rate. So let’s make this crystal clear and understandable. You, as a dedicated business worker have a site you are trying to get known thru out the world wide web; you may even just be starting your site and of course we understand you want it to be at the peak of the search engines but at what cost? Are you really willing to pay hundreds upon thousands of dollars into something you’re not even promised to receive reliable clients? I want to knock some sense into and tell you, YOU DON’T HAVE TO DO IT THAT WAY! There are simpler, on top of that, cheaper ways to go about having your site ranked one of the highest.

There are many different ways to the buying stages for certain web services. The primary step of the buy series are the searches typing in for their search. At first they may be trying to find basic information and or reviews, but by the end of the series they may be interested in reading about a return policy or how to go about making a safe buy. So yes you may receive that call from a customer because a call is the easiest most forceful way a client will get in contact with you upon your ad. Now, with this type of individual contact, in particular, it can help to generate a connection with the process of making sales. Although on the other hand you are never certain on whether or not the money you’re putting into the PPC ad is coming back to you with clients that are truly interested.

Another fact that seems to be forgotten is your competition! Think about it, if you have a pool service site on the web, and you are spending your time and money into a PPC ad for every click that is clicked on your ad, think about what advantage that has for your competitors. Don’t you think that your competitor will want to bring you down and click as many times on your ad as they could to put holes in your pockets? Of course not, right? No! Of course, these are simple facts that need to be taken into thought. Now there are certain PPC Ad’s where you can have a daily budget. Say three hundred dollars a day. Okay so you have reached your pay per click budget, now what? Now…your advertisement is gone, -poof- DISAPERED. It may only be 12:30 in the afternoon and either people have mistaken to click on your ad, possibly potential consumers that may turn out to be a no go, or your competitors have maxed you out, and now your advertisement is no longer at the top. All the money you’re spending to have quick results to the apex of the web, is now gone for the whole rest of the day. Think about the huge down fall your doing to your wallet and your business.

So now you’re thinking, okay no way and I having a PPC Ad, what else can I do to have high ranks on search engines? Drum roll- Elite SEO Marketing is the solution to your problem. You don’t only have that one option of paying per click to be at the top, there are alternative search engine optimization factors that can and will help you be there. Yes, you will have fast results to be at a high spot with a PPC ad but it’s like shopping at high end, expensive stores and such when you can wait to save a ton on sale days or the famous black Friday- although, Elite SEO won’t make you wait 364 days for one black Friday sale. It takes a little longer than a quick expensive PPC ad, but it’s worth it, it’s the difference between patience and doing something the right way than being in a rush and sweeping the dust under the carpet; sooner or later it will catch up to you and you will eventually have to clean it up.

You have to understand that people all over the world do need something or another. With that, these people are searching for something on the web constantly. You must have their attention and make sure you keep their interest. Pay Per Click are the first advertisements shown when a search is made relating to your specific key words. Understanding that PPC ads are a short term tool, because it can deliver some imitate targeted visitor ship for a short period of time. Once again on the bright side, you can do the same method with SEO services, together with, Elite SEO Marketing that will keep you there, promise and money back guarantee results and if that’s not good enough its ten times cheaper than the money you will spend on a PPC ad.

Make your wallet look like a bible. Get started now.

Or call and have one of our representatives convince you your making the right choice.

www.eliteseomarketing.com