Archive for » July, 2010 «

Are you looking for small business SEO?

Do you run a small business and are looking for more traffic towards your website? Small business SEO can help you. SEO or Search Engine Optimization is basically a series of steps that help you get more traffic towards your website. This will help your small business, as it will get better rankings on major search engines, and thus more and more people will click on your website.

If you want some good solutions for SEO, you can consult Elite SEO Marketing, but in case you want to do it on your own, let me explain some tips for small business SEO.

There are two types of SEO strategies: on page and off page. On page SEO works on your website, while off page SEO works outside your website. Here are two key terms that will help you know SEO better.

1. Keywords: This is the very basic thing. You need keywords to get started. These keywords are the magic words that draw people towards your website. These should be included in your text. Now, how do you pick on the best keywords? Let’s say your company sells health insurance in New York. Your keyword could be New York health insurance. It is important to include the name of the place in keyword, so that it attracts only local traffic. If a guy from Japan opens your website, it wouldn’t be of much use.

2. Back links: These are the part of off page SEO. Back links are links that direct towards your website. They can be posted on other websites, blogs, social networking sites, social book marking sites, forums etc. But the basic purpose is that they back link towards your main site. It is a very important part of small business SEO.

There are many other things that help your small business, like press releases, and regular blog postings. If you keep your blog fresh and entertaining, people will visit it again and again, thus building more traffic towards your website. The more traffic you have, the more leads you will get- which is the basic purpose of small business SEO.

So now that you know the basics, you can either implement SEO on your own, or hire a company to do small business SEO for you.

How can a press release service help you

A press release is basically a document that is directed towards the members of press. Online press releases can deliver vital information and can also help in search engine optimization. You can make use of a press release service to get instant traffic to your website, talking about which, you can get good press release service at Elite SEO Marketing.

Here are some advantages of press release service:

Instant visibility: Press release submissions offer instant visibility for online news releases. This news quickly travels and circulates across many platforms, thereby getting you instant visibility. There are many press release websites that allow you to post your releases there for free. You can write a PR and submit to these sites for fast publicity.

Quick Back links: When you submit the online press release, you have the opportunity to place back links in the body of the PR, as well as mention them on the URL section while posting. With an exalted PR site, you can get some high quality back links.

Brand Visibility: Press releases help to create a brand image of your company. Because these press releases are read across the globe, people get to know about your company. This is very important in building a positive image in the market.

Increased traffic: The bottom line of all SEO techniques is to draw more traffic.  With good press releases, you can get high credibility and more traffic. You can take the help of a press release service for this. When your press releases will show up on major search engines, people will trust your brand name more. This is the reason why press releases are being used by all major websites to promote their products or services.

Press release service helps you in a number of ways. If you want a good, positive brand image, and quality traffic driven towards your website, then you should seriously consider writing and posting press releases. But in case you find that writing is not your cup of tea, or if you do not have sufficient time for it, then you should get in touch with a good press release service.

Top Ideas for Blog Posting

Blogging is a fun hobby. Monetize your blog, and your hobby can get you money. Once you publish a few posts, you soon start running out of ideas. To help you get out of that writer’s block, a few ideas for blog posting are given here. But to get to know more about blogging, you can visit Elite SEO Marketing.

1. Lists

Lists keep your post tidy and clean. They are easy to read, and people prefer lists than long paragraphs. You can create lists like “10 movies I like”, or “My top 5 favorite songs”.

2. Reviews

Another great thing to make your blog an instant hit. Write about the products, services or any other things that you have used. You can write movie reviews, or reviews on restaurants- just about anything. People like to know about others’ first hand experience of things.

3. How-to

It is a kind of list, except it is in the form of steps. You can write about things that you know. Explain them in simple steps so that people can easily follow them.

4. Current events

If you are interested in news and current events, you can post them in your own words. This type of blog posting will make people visit your blog on a daily basis, to read more about current events and news.

5. Tips

Do you have kitchen tips? Or tips on gardening? If you have tested and true tips on different things, people will find your blog interesting, and keep visiting for more and more tips.

6. Interviews

It is not always possible to post interviews if you do not have the right contacts, but if you do have, you can interview famous people, and publish their interview in your blog.

7. Gossip

Another thing that catches people’s attention is celebrity gossip. People generally want to know more about their favorite celebrities, so if you have some inside scoops on celebs, post them on your blog.

8. Images and videos

A picture is worth a thousand words, so a video would probably be worth a million. Add images and videos to your post to make them more interesting.

Follow any or all of these ideas to make your blog more interesting. If you want to keep the attention of people, make sure to sprinkle a little humor here and there while blog posting, so that the posts don’t get too dry.